Mission
Optimize services for clients,
grow together with staff,
contribute values to stockholders and
undertake responsibilities for the society.
![](/resources/templates/jinjiang/images/overview/card1.png)
Core values
Harmony in Jin Jiang and
hospitality toward the world.
![](/resources/templates/jinjiang/images/overview/card2.png)
Conduct Code
Professionalism, honesty,
cooperation, propriety
and gratefulness.
![](/resources/templates/jinjiang/images/overview/card3.png)
Vision
To be a world-known hotel brand that is yearned for by
clients, taken pride in by staff, satisfied with by
stockholders and celebrated by the society.
![](/resources/templates/jinjiang/images/overview/card4.png)
Enterprise
Concepts
Service Promise
——Zest and care to the fullest.
Management Principle
——Efficiency in order,
reasonable with care.
Business Concept
——Clients and enterprises
make joint values.
![](/resources/templates/jinjiang/images/overview/card5.png)